Please join us in celebrating those who have served. Our office will be closed on Monday May, 29th.
Happy New Year!
Happy Holidays from Finishline Creative Group!
WE'RE STILL HERE! (well technically we're at home working in our PJs)
Just wanted to let everyone know that even though we're not officially in the office we're still available for all of your creative needs during our normal business hours and will remain so for the foreseeable future. As a small business navigating this current crisis, we can relate to all of our clients at this difficult time and want to do everything we can to help you all come back bigger and stronger when this is all over. We appreciate all of our wonderful clients and look forward to serving you all for years to come.
Sincerely,
Alvin J. Wilcox
Why Do We Celebrate Memorial Day?
On Monday, May 30, Americans will celebrate Memorial Day. The Federal holiday that is observed annually on the last Monday of the month is highly anticipated by all, for various reasons. To students, it signifies the end of the school year and the start of a long lazy summer break. For adults, the holiday is a reminder to firm up vacation plans and host barbecue parties. READ MORE
Read moreHappy Holidays!
Finishline Creative Group Wins 2015 American Graphic Design Award for Logo Design
For the 11th consecutive year, Finishline Creative Group has won an American Graphic Design Award. This time it was in the Logo Category for the Print Possibilities Brand Mark.
Read moreHAPPY LABOR DAY!
Happy Labor Day!
Read more10 THINGS TO CONSIDER WHEN CREATING OR UPDATING YOUR BRAND IDENTITY
Your brand identity. It’s the perception people have about you and what you do. To be successful, you have to make sure it is saying the right things to the right people.
Read moreStay tuned for some exciting news!
Stay Tuned for some exciting news from Finishline Creative Group!
Read moreForever New Celebrates it's 40th Anniversary with an Updated Look
2015 marks the 40th Anniversary of Forever New's original granular fabric care wash. In the past 40 years the company has grown from one product to a full line of high end laundry products. Last year they hired Finishline Creative Group to help them create an overall branded look and work on extending their core line of products. After months of work we have helped to come up with a branded look for the entire line that, while updated, still holds true to the 40 years of quality and heritage of the brand.
Founded in 1973 in Bloomington Minnesota, this small family owned business was first “blended” and developed in a small kitchen and grew to become a registered trademark- Forever New International – by 1975.
Personal Connections are What Create Great Partnerships.
Personal connections are what we've always built our business on and it continues help us find great clients who are with us for the long haul.
Quality design and building long lasting partnerships with each of our clients are our top priorities. Our clients’ success and the success of our work are fueled by open, honest communication. We enjoy what we do and are dedicated to consistently producing creative design solutions that exceed all expectations of our clients.
Happy Memorial Day from Finishline Creative Group!
Thank you to all those who have served to protect our freedoms! Please take time this weekend to remember the men and women who serve and have served to make America safe and free!
Just a reminder that our offices will be closed Monday, May 25th in observance of the holiday!
Finishline welcomes Victory Motorcycles to our list of partners...
It's with much excitement that we announce the addition of Victory Motorcycles to our ever expanding list of partners. Victory Motorcycles, along with Indian Motorcycles is a part of the growing Polaris Industries power sports lineup.
Victory Motorcycles, introduced in 1998, represented the first all-new American-Made motorcycle company in nearly 60 years, and is rapidly making impressive gains in the cruiser and touring motorcycle marketplace.
Finishline Creative Group will be helping Victory Motorcycles to increase brand awareness throughout their dealer network with creative marketing materials highlighting their distinctly American brand.
Happy Holidays from Finishline Creative Group!
2014 American Graphic Design Award Winners Announced
Finishline Creative Group Wins its 10th Consecutive Design Award for Indian Motorcycle's "Make the Choice" Dealer Ad Campaign and Desiree Chocolates new logo design.
2014 marks the 10th consecutive year Finishline Creative Group (FCG) has won the prestigious American Graphic Design Award for Excellence in Communication and Graphic Design. FCG won in the Print Design Category for the Indian Motorcycle "Make the Choice Event" Dealer Advertising Campaign as well as the Logo/Brand Mark Category for the Desiree Chocolates logo.
2014 is the 51st year of this national competition, which is judged by an international panel of design and advertising professionals. It is the most selective advertising and design competition in North America, honoring only 10% of the 8,000+ entries each year.
Finishline welcomes Forever New as it's newest addition.
We're happy to announce a brand new partnership with Forever New, a family owned garment care company located in South Dakota.
We'll be working with Forever New to launch several new products to their ever expanding line in 2014 as well as helping them bring brand consistency to their line of products and work to expand their reach via social media, strategic marketing and branding.
Read moreFinishline Welcomes New Client - Indian Motorcycle
Finishline Creative Group is happy to announce our Newest Client, Indian Motorcycle.
Read moreTo Lure Customers, Appeal To All 5 Of Their Senses
We know that consumer purchase decisions are often made quickly and subconsciously, but there are opportunities where it’s possible to influence a consumer’s perception of a brand. People often make buying decisions by using all five of their senses and once product designers discover what each of these sensory influencers are, they can develop packaging that strategically speaks to consumers at each stage of the decision-making process. It’s ultimately about designing a complete experience--one that supports the brand every step of the way.
Read more8 Steps to Make Customers Love Your Brand
Why do we choose one brand over another? Brand loyalty is not a mental act, but an emotional one, and brand loyal customers have an emotional relationship with the brands they're faithful to. And like Woody Allen explained in Annie Hall, "A relationship, I think, is like a shark. It has to constantly move forward or it dies."
Read more: http://www.entrepreneur.com/article/230603#ixzz2pitJa8L8